This was announced at the launch of the flavour at Ben & Jerry’s Vivocity outlet, in conjunction with PlayMoolah’s 4th anniversary celebrations.
Audrey Tan, CEO & Dreams Architect said, “We’re humbled and honoured to have our brand featured in all the Ben & Jerry’s outlets. Echoing Jerry's statement about making difficult conversations easier with the help of some ice cream is truly relevant for PlayMoolah. This Ben & Jerry’s partnership allows us to transform some of the originally tense and emotionally laden topics around money into something more lighthearted.”
Winner of Ben & Jerry’s Join Our Core Competition, PlayMoolah, has today launched PlayMoolah Mochabundance today, a new ice cream flavour that will be available at Scoop Shops islandwide.
Winner scoops cash grant, mentoring, and their name linked to a product in scoop shops!
SINGAPORE, Audrey Tan (27), co-founder of PlayMoolah has been crowned Singapore’s top young social entrepreneur at this year’s Join Our Core competition.
Join Our Core is Ben & Jerry’s annual, global competition to celebrate young people who are creating new models for sustainable business to help make a difference in communities. Winner, PlayMoolah, is a financial education company that enables young people to develop a positive relationship to money via digital tools, educational programmes and community experiences.
This year’s finale, held across London, Singapore & Tokyo, saw the finalists from eleven countries (UK, Ireland, Netherlands, Sweden, Denmark, Germany, Austria, Switzerland, France, Singapore and Japan) go head to head, with one young entrepreneur from each region taking the title.
Singapore, 1 August 2014 – PlayMoolah, makers of life simulation application WhyMoolah, today announced the launch of Act 2 due to popular demand. Act 2 enables players who have completed Act 1 to play out their lives from age 35 to 55.
Staying true to the app’s original intention, Act 2 provides users with unique learning experiences that mimic real-life decisions through a wider range of scenarios, such as raising a family and taking care of aging parents, while balancing career growth and a healthy lifestyle.
Apart from providing them with education, teaching children to invest is one of the best ways you can help them prepare for a brighter future. While saving is a virtue and there’s no harm in putting your money in the bank, you can be sure that the rate by which your savings earn interest is bound to be outpaced by the rate of inflation within a given period of time, lessening your money’s buying power.
As soon as kids are old enough to understand basic math and the concept of money, you can start teaching them to invest. Ideally, the importance of investing should be ingrained as firmly as the importance of brushing teeth or changing underwear.
Here are a few tips to help you out:
To our Investors, Customers, Partners and Friends,
Celebrating our third birthday earlier this year has made us so thankful for the amazing Company we have grown – it wouldn’t be the same without our fantastic team, partners and customers!
As you might know, when we started out, our focus was really on children and how we could arm them with the knowledge and skills necessary to enable smart money decisions. We launched the MoolahVerse, a self-directed learning tool for children to cultivate their own money management skills in a safe learning environment, through interaction and the power of play. With the success of the MoolahVerse, our natural progression was to broaden our reach and design a real-life simulation for young adults. Our app, WhyMoolah, was launched last year with DBS Remix, to empower young Singaporeans (aged 21-35) to visualize their financial futures by mapping out the choices and consequences of money and life decisions.
Playmoolah founders Audrey and Min were proud to be honoured as Young Women Innovators at the 2013 Asia Pacific Economic Cooperation (APEC) Women and the Economy Forum(WEF) held on 6-8 September 2013 in Bali, Indonesia.
PlayMoolah founders Audrey and Min strike a pose with the Japanese Delegation at the APEC Women and the Economy Forum