Beyond personal discernment, there is still something invisible at large that I know is influencing my spending.
For example, I recently received an extra vacuum cleaner as a wedding gift (even though we told our guests no gifts!), and promptly tried to sell it as we really didn’t need two vacuum cleaners. Our buyer was a lovely lady called Beverly who later sent us this note:
I saw this smart-looking blazer that I really wanted – I could always need new clothes for the office, it was in a pretty color I didn’t already have, and what a great fit I found! I bought it in a jiffy and proudly hung it in my wardrobe.
The next morning, I tried it on but was dismayed that I somehow didn’t look as good as the model in the catalogue – ah, it’s probably because I didn’t have that matching pair of pants and the right shoes. And it looks so good with that new bag. Hey, since I’m buying that new pair of pants, shouldn’t I just make it worthwhile and get another blouse to match that?